LVMH

LVMH is the world’s leading luxury-goods conglomerate, born in 1987 from the merger of fashion house Louis Vuitton with Moët & Chandon and Hennessy. Over the decades it has grown into a vast group spanning many sectors of high-end consumer goods: fashion and leather goods, perfumes and cosmetics, wines and spirits, watches and jewelry, selective retailing, and other activities including hospitality, media, and more. LVMH is known for owning over 70 “Maisons” (brands or houses), each with its own heritage and identity—brands like Louis Vuitton, Dior, Fendi, Givenchy, Loewe, Bulgari, Sephora, Moët, Veuve Clicquot, Hennessy, and many others. The group combines craftsmanship, brand prestige, creativity, marketing, selective distribution, and strong control over its retail channels, while maintaining high barriers to entry in luxury. Its differentiation comes from marrying tradition and heritage with constant innovation: new materials, new designs, limited editions, collaborations, digital presence, sustainability, experiential retail, and customer service that aligns with high expectations.

Financially and operationally, LVMH is massive. Its revenues in 2024 were approximately €84.7 billion, with net income of €12.6 billion.


It employs over 215,000 people globally, in factories, boutiques, design studios, logistics, marketing, R&D, etc.


Its retail presence includes thousands of stores across many countries; its selective distribution (for example via Sephora), and its own boutiques, are key to maintaining both closeness to clients and control over pricing, image, and customer experience. The scope of its operations requires not just product design and production, but also high-quality supply chains, global logistics, quality control, brand protection (e.g. guarding against counterfeiting), cultural adaptation, regulatory compliance (for cosmetics, wine & spirits, etc.), and an ability to invest in global marketing and media.

LVMH also places considerable emphasis on sustainability, corporate responsibility, and preserving its heritage while pushing into the future. The group has set environmental goals, works on reducing its carbon footprint, improving supply chain sustainability, sustainable sourcing of raw materials (leather, precious metals, etc.), pushing for traceability, innovation in packaging, and energy-efficient production. It also invests in culture: supporting art, architecture, cultural heritage, philanthropic efforts, and blending culture and luxury in its brand experience (e.g. art exhibitions, foundations). Furthermore, its growth strategy includes selectively acquiring brands, nurturing them to maintain their identity, sometimes repositioning for premium or very high luxury, expanding in emerging markets (Asia, Middle East, Latin America), developing omnichannel retail (online + selective physical presence), and exploring new customer segments while ensuring brand exclusivity. Its challenges include evolving consumer expectations (younger consumers, sustainability, digital first), managing complexity across hundreds of brands, maintaining consistency of brand image, dealing with geopolitical risks (trade restrictions, tariffs, regulation), managing supply chain disruptions, inflation, costs of raw materials, and ensuring that growth does not dilute prestige.