Senior Digital Marketing Specialist job opportunity at MasterCard.

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DatePosted 30+ Days Ago bot
MasterCard Senior Digital Marketing Specialist
Experience: 5-years
Pattern: full-time
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loacation Prague, Czech Rep, Czechia
loacation Prague, Czech ..........Czechia

Our Purpose Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential. Title and Summary Senior Digital Marketing Specialist   Mastercard Data & Services provides cutting-edge data analysis and consulting services to Fortune 500s, governments, and nonprofits to make multimillion-dollar business decisions and grow their organizations. Our Advisors Client Services team combines traditional management consulting with Mastercard’s rich data assets, proprietary platforms, and technologies to provide clients with powerful strategic insights and recommendations. Mastercard Advisors works with a diverse global customer base across industries, from banking and payments to retail and restaurants. The Advisors Client Services group has five specializations: Strategy & Transformation, Performance Analytics, Business Experimentation, Marketing, and Program Management. Our marketing specialists lead the strategy development and implementation of campaigns and engagements for clients. They use customer data to provide deep direct marketing expertise across channels, evaluating campaign results and adapting the approach to optimize marketing performance. In the Czech Republic and Slovakia, we work closely with marketing teams in the largest banks, payment solution providers, and retailers. Roles and Responsibilities  Client Impact  Deliver exceptional digital marketing initiatives guided by data analytics, ensuring measurable business impact  Take charge of client projects, collaborating to conceptualize and execute impactful campaigns  End-to-end execution of Marketing Services projects focusing on financial performance and impact  Implement data-driven digital marketing solutions, including campaigns, marketing automation, and lifecycle management initiatives  Ensure operational project execution within agreed milestones and budget  Manage creative development and media planning, meeting high-quality standards aligned with client needs  Assess, recommend and improve the performance of client’s marketing activities by using data insights and data visualization tools Team Collaboration & Culture  Collaborate with internal and external marketing partners to support business growth, to identify key findings, prepare effective presentations, and deliver recommendations to clients Independently identify issues in defined area of analysis, and structure and synthesize own analysis to highlight relevant findings Lead internal and client meetings, and contribute to project management Contribute to the firm's intellectual capital Basic Qualifications  Undergraduate degree with work experience focused on one or more of the following fields: marketing content, digital and/or social media campaigns, digital customer experience, digital marketing, offline marketing activities/campaigns, direct marketing, marketing research, marketing communication and PR At least 5 years of relevant work experience in marketing Advanced Word, Excel, and PowerPoint skills Ability to perform multiple tasks with multiple clients in a fast-paced, deadline-driven environment Ability to communicate effectively in English and Czech or Slovak is a must Relevant marketing degree or equivalent experience needed Eligibility to work in the country where you are applying, as well as apply for travel visas as required by travel needs Preferred qualifications Additional marketing experience in one or more of the following fields: marketing and campaign experience from agency environment, account management, project management, marketing and/or management consulting Hands-on Experience: experience in integrated marketing, with a strong focus on digital marketing planning and data-driven implementation Client Management: track record in managing client accounts and leading digital marketing solutions Project Execution: Ability to plan and execute marketing strategies and campaigns across key marketing channels to drive impactful outcomes Collaboration: Thrive in a matrix organization structure, manage internal and external stakeholders effectively Communication: Excellent communication and presentation skills, capable of influencing colleagues and clients on the value of digital marketing projects Innovation: Show the ability to ideate, manage, and roll out complex and competitive digital marketing initiatives   Our Purpose  We work to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart, and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments, and businesses realize their greatest potential. Our decency quotient, or DQ, drives our culture and everything we do inside and outside of our company. We cultivate a culture of inclusion for all employees that respects their individual strengths, views, and experiences. We believe that our differences enable us to be a better team – one that makes better decisions, drives innovation, and delivers better business results. Corporate Security Responsibility All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must: Abide by Mastercard’s security policies and practices; Ensure the confidentiality and integrity of the information being accessed; Report any suspected information security violation or breach, and Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.

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