Marketing Manager job opportunity at Abbott.

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DatePosted 10 Days Ago bot
Abbott Marketing Manager
Experience: 8-years
Pattern: full-time
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degreeMBA
loacation China - Shanghai, China
loacation China - Shangh..........China

      JOB DESCRIPTION: Position Overview We are seeking a commercially driven and execution-focused Marketing Manager to accelerate business growth in the China market. This role requires a strong sales mindset, hands-on field engagement, and proven team leadership capability. The ideal candidate has solid experience in cardiovascular and/or neurovascular high-value medical device industry and understands how to translate marketing strategy into measurable commercial outcomes. The position plays a critical role in driving revenue growth, leading cross-functional collaboration, executing high-impact academic initiatives, and ensuring stable product supply to support sustainable business expansion. Key Responsibilities 1. Revenue-Driven Marketing Strategy & Business Ownership             •           Develop and execute annual marketing plans aligned with China commercial objectives and global strategy             •           Translate business goals into actionable marketing initiatives with clear revenue and market share targets             •           Monitor key KPIs including sales growth, tender win rate, product penetration, and marketing ROI             •           Identify growth acceleration opportunities and proactively address business gaps             •           Take ownership of assigned product portfolio performance 2. Cross-Functional Leadership & Business Alignment             •           Drive strong collaboration with Sales, Regulatory, Clinical Affairs, Supply Chain, Finance, and Global Marketing             •           Act as a strategic bridge between China commercial team and global headquarters             •           Ensure marketing initiatives comply with regulatory and compliance requirements             •           Partner closely with Supply Chain to secure stable product availability and optimize inventory planning             •           Support demand forecasting accuracy to minimize supply disruption risks 3. Field-Focused Product Management & Launch Excellence             •           Lead product lifecycle management, including launch planning and commercialization strategy             •           Conduct regular field visits to understand customer needs and competitive landscape             •           Develop competitive response strategies and pricing recommendations             •           Design and deliver structured product training and sales enablement programs             •           Ensure effective execution of go-to-market initiatives in collaboration with Sales 4. Academic Leadership & Key Project Execution             •           Lead and execute strategic academic projects with clear commercial objectives             •           Build and maintain strong relationships with KOLs in cardiovascular and neurovascular fields             •           Drive high-impact congress activities and hospital-level academic programs             •           Track and evaluate ROI of key academic initiatives             •           Support major tenders, listing processes, and strategic account development 5. Team Leadership & Capability Development             •           Lead, coach, and develop marketing team members             •           Set clear performance objectives and ensure accountability             •           Build a high-performance, commercially oriented marketing team             •           Foster a culture of ownership, collaboration, and execution excellence Qualifications Education             •           Bachelor’s degree or above in Medical, Biomedical Engineering, Marketing, or related field             •           MBA preferred Experience             •           Minimum 8 years of experience in the medical device industry             •           Solid experience in cardiovascular and/or neurovascular high-value consumables             •           Proven marketing team management experience with direct reports             •           Sales experience in medical devices is highly preferred             •           Experience in multinational medical device companies is a plus Core Competencies             •           Strong commercial acumen and sales-oriented mindset             •           Strategic thinking with strong execution capability             •           Excellent cross-functional collaboration skills             •           Strong analytical and data-driven decision-making capability             •           Influencing and leadership skills             •           Fluent English communication (written and spoken)             •           Ability to work effectively in a fast-paced, matrix organization       The base pay for this position is N/A In specific locations, the pay range may vary from the range posted.       JOB FAMILY: Sales Support & Administration       DIVISION: CRM Cardiac Rhythm Management          LOCATION: China > Shanghai : Unit 02-07, 15th Floor,Henderson 688,No.688 West Nanjing Road, Jingan District, Shanghai       ADDITIONAL LOCATIONS:       WORK SHIFT: Standard       TRAVEL: Not specified       MEDICAL SURVEILLANCE: Not Applicable       SIGNIFICANT WORK ACTIVITIES: Not Applicable                  

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