Programmatic Activation Specialist - IQVIA Digital (Remote) job opportunity at IQVIA Holdings, Inc..

Home Jobs In United States Of America Tag: Job Programmatic Activation Specialist - IQVIA Digital (Remote) position at IQVIA Holdings, Inc.


DatePosted 30+ Days Ago bot
IQVIA Holdings, Inc. Programmatic Activation Specialist - IQVIA Digital (Remote)
Experience: General
Pattern: full-time
Country:
apply Apply Now
Salary:
Status:

Job

Copy Link Report
degreeOND
loacation New York, NY, United States of America, United States Of America
loacation New York, NY, ..........United States Of America

To be eligible for this position, you must   reside   in the same country where the job is   located .     IQVIA Digital powers exceptional brand experiences, delivering innovative solutions based on a customer-first, insights-driven, and integrated omnichannel vision.   We provide authenticated, privacy-enhanced data and analytics, innovative fit-for-purpose healthcare technology, and the   expertise   to enable an effective and adaptable marketing model that drives better quality of care and patient outcomes. IQVIA is the leading global provider of data, advanced analytics, technology   solutions   and clinical research services for the life sciences industry.  Learn more at   www.iqviadigital.com     At the   center   of IQVIA Digital sits our IQVIA Media Operating System, a healthcare specific marketing platform trusted by some of the largest pharmaceutical brands and media agencies. We empower media planning, buying, and analytics teams with the tools they need to do their job, and do it well. By simplifying workflows that used to take days into seconds, integrating functionality that used to require multiple vendors into one, and providing faster and deeper insights than anyone in the industry, we are helping healthcare marketers cut their costs, move faster and drive measurable results – all without having to pick up the phone.   Platform   S ucces s is a diverse group of problem solvers with boundless curiosity. Together, we build trusted client partnerships that produce mutual wins through collaboration, empathy, and a readiness to challenge the status quo. We look for people who are consultative, analytical, technically minded, and passionate about driving   real results .   We're   rapidly growing and looking for super-curious,   passionate   and driven individuals to join our team. Our people are our greatest   asset   and   we're   committed to creating an environment where we all thrive doing what we love. The   Programmatic   Trading   team   acts as the   campaign   delivery engine of the Platform Success   group . This   team   oversees   the execution and outcome of   all   programmatic campaigns   while being highly consultative with internal and external partners to ensure value creation.   Role:   Programmatic Activation   Specialists   are   responsible for   the setup, optimization, and performance management of programmatic advertising campaigns. This role is both strategic and hands-on, ensuring flawless campaign execution, operational excellence, and   client value creation through   consultation on strategic optimizations . As a member of the   Programmatic Trading team , you will collaborate closely with Account Management   and   Product   Support   to   proactively   drive measurable results for our clients .   Key Responsibilities :   Campaign Setup & Execution:   Oversee and   participate   in the end-to-end technical setup, pacing, and launch of programmatic campaigns. Ensure campaigns align with client   objectives   and strategic goals.   Real-Time Optimization & Performance Management:   A ctively   monitor   campaign performance and mak e   real-time adjustments to bids, budgets, audience segmentation, creative rotation, and DSP settings to maximize outcomes.   Reporting, Analytics & Insights:   Execute advanced bidding strategies,   optimize   budget allocation, and   deliver   actionable insights to clients and internal stakeholders.   Technical Troubleshooting:   Proactively i nvestigate and troubleshoot   technical issues related to scale, performance, ad serving, data discrepancies, pixel implementation, and delivery errors.   Partner with Product Support and Account Management to resolve   advanced issues to improve platform stability and overall client   satisfaction.     Collaboration &   Value Creation :   Partner with   Account Management   to   inform and consult on strategic optimization strategies and their outcomes   for client retention   Success in This Role Will Look Like:   Campaign Performance & ROI:   Achievement of key performance metrics (CTR/CPC/NRX/ VCR/Viewability ,   and   Audience Quality)   Efficiency & Accuracy in Execution:   On-time and error-free campaign setup, with minimal adjustments required post-launch   Optimization Impact:   Demonstrable improvements in campaign efficiency through data-driven   optimizations   Operational Excellence:   Identifies   process improvements and vocalizes feedback   to improve team workflows and partnerships   Communication :   Proactive and clear communication   that   establishes   role ownership and trust   across   partner teams   Consultative:   P artner with Account Management   throughout the campaign lifecycle   to   drive client growth and   value   through   strategic   optimization   discussion s   Bias for Action   Qualifications:    Bachelor’s   degree   preferred ;   background in business, marketing, analytics, or a related field preferred   3 +   years   of   experience   in   a   hands-on   programmatic   trad ing   role   optimizing   Display, Video, Audio based campaign s   Experience   with in   the following   DS Ps –   Free Wh eel ,   Stack Adapt , The Trade Desk, Amazon   Working knowledge of   Third-Party   tags and HTML   Advanced working knowledge of Excel – Pivot Tables, VLOOKUPs, etc.   Deep understanding of the programmatic advertising ecosystem, including DSPs, bidding strategies, data flows, and platform infrastructure—comfortable navigating technical systems   Excellent communicator with the ability to translate and explain   programmatic concepts   into clear, actionable insights for clients and cross-functional teams   Exceptionally organized and proactive, with a strategic mindset and the ability to   anticipate   needs,   identify   gaps, and drive continuous improvement   Experience collaborating cross-functionally   with Account Management, Sales, and Product Teams   Thrives in fast-paced, dynamic environments with shifting priorities and   high expectations   for leadership and innovation   Passionate about   programmatic advertising   and   are   proactively driven with natural curiosity     #iqviadigital   IQVIA is a leading global provider of clinical research services, commercial insights and healthcare intelligence to the life sciences and healthcare industries. We create intelligent connections to accelerate the development and commercialization of innovative medical treatments to help improve patient outcomes and population health worldwide . Learn more at  https://jobs.iqvia.com IQVIA is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other status protected by applicable law. https://jobs.iqvia.com/eoe The potential base pay range for this role, when annualized, is $49,500.00 - $124,000.00. The actual base pay offered may vary based on a number of factors including job-related qualifications such as knowledge, skills, education, and experience; location; and/or schedule (full or part-time). Dependent on the position offered, incentive plans, bonuses, and/or other forms of compensation may be offered, in addition to a range of health and welfare and/or other benefits.

Other Ai Matches

Freelance- Translators/Linguists, English into Latvian Applicants are expected to have a solid experience in handling English into Latvian related tasks
Regional Sales Manager – Nordics, Baltics & Ireland Applicants are expected to have a solid experience in handling Baltics & Ireland related tasks
Assoc Clin DB Validation Mgr Applicants are expected to have a solid experience in handling Job related tasks
Freelance- Translators/Linguists, English into Swedish Applicants are expected to have a solid experience in handling English into Swedish related tasks
Clinical Research Coordinator, On-Site, Pleasant View, UT Applicants are expected to have a solid experience in handling On-Site, Pleasant View, UT related tasks
Internal Medical Translator - Korean to English Applicants are expected to have a solid experience in handling Job related tasks
Data Analyst Applicants are expected to have a solid experience in handling Job related tasks
Enfermera Educadora con experiencia en PSP Applicants are expected to have a solid experience in handling Job related tasks
Senior Data Acquisition Expert Esource Applicants are expected to have a solid experience in handling Job related tasks
Pharmaberater m/w/d Diabetologie Applicants are expected to have a solid experience in handling Job related tasks
Pharmacy Panel Specialist Applicants are expected to have a solid experience in handling Job related tasks
Clinical Research Associate, Site Management - Italy Applicants are expected to have a solid experience in handling Site Management - Italy related tasks
Freelance- Translators/Linguists, English into Rangi Applicants are expected to have a solid experience in handling English into Rangi related tasks
Centralized Monitor Applicants are expected to have a solid experience in handling Job related tasks
Associate Clinical Lead Applicants are expected to have a solid experience in handling Job related tasks
Site Activation Specialist Applicants are expected to have a solid experience in handling Job related tasks
数据科学家 Data Scientist - Beijing Applicants are expected to have a solid experience in handling Job related tasks
Pricing Analyst Applicants are expected to have a solid experience in handling Job related tasks
Enfermera Profesiona Homecare PSP Applicants are expected to have a solid experience in handling Job related tasks
Délégué(e) Hospitalier Biosimilaires - Auvergne Rhône Alpes F/H Applicants are expected to have a solid experience in handling Job related tasks
Nurse Heart Failure Specialist Applicants are expected to have a solid experience in handling Job related tasks
Engagement Manager, Tech Applicants are expected to have a solid experience in handling Tech related tasks
Solution Sales Specialist (m/w/d) Applicants are expected to have a solid experience in handling Job related tasks