Senior Marketing Effectiveness Analytics Consultant job opportunity at NielsenIQ.

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Date2026-04-21T19:53:02.362Z bot
NielsenIQ Senior Marketing Effectiveness Analytics Consultant
Experience: General
Pattern: Full-time
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loacation Inflancka 4B and 4C Street Gdanski Business Center II, Bldg C, Warsaw, 30, Poland
loacation Inflancka 4B a..........Poland
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Job DescriptionThe primary role of the Senior Marketing Effectiveness Analytics Consultant is to have ultimate responsibility for the development and implementation of analytics solutions for NIQ client organizations. This includes coordinating resources, managing stakeholders, delivering insights, recommendations and tools related to media effectiveness to our clients.     You will work together with some of the largest FMCG & Tech Durable companies, helping them to make the right choices for their media investment strategy. Your insights will influence decisions for some of today’s leading global brands that covers social, digital and traditional media activities both at a tactical and strategic level.   You will be responsible for managing and coordinating all aspects of our client engagements, which includes synchronization of required internal resources, conducting analysis of results, simulating client plans, creating deliverable materials, and supporting presentation/training/tool deliveries. ResponsibilitiesSolutioning, designing, executing, presenting and implementing analytic insights related to media analytics (MMM and lift solutions) and tools to meet clients’ research objectives.Ensure pro-active insights and action-oriented solutions are delivered to our clients by being an expert in your practice area(s) and data/insight storytelling, with an ability to explain methodologies behind all key analytical solutions to the client.Work as a part of an international project team that helps FMCG & Tech Durable clients measure, model, optimize and consult on their Media activitiesManage team resources, timelines and priorities both internally and externally, sometimes consisting of moving targets and conflicting deadlines.Coordinate project execution between teams of experts, this will involve liaison with clients, publishers, media agencies and remote NIQ teams.Creatively find ways to enhance the capabilities of our Advanced Analytics team through ideation, process improvements, best practices, skills development/coaching or cross-functional initiatives.Drive client value, successful implementation and ongoing usage/integration of analytic solutions focusing on activation based outcomes.Partner with the sales organization to grow the media effectiveness analytics business.Coordinate project execution between teams of experts, this will involve liaison with clients, publishers, media agencies and remote NIQ teams.

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