Director, HCP Skincare- Allergan Aesthetics- Irvine, CA job opportunity at AbbVie.

Home Jobs In United States Of America Tag: HCP Skincare- Allergan Aesthetics- Irvine, CA Director, HCP Skincare- Allergan Aesthetics- Irvine, CA position at AbbVie


Date2026-04-30T23:59:25.970Z bot
AbbVie Director, HCP Skincare- Allergan Aesthetics- Irvine, CA
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HCP Skincare- Allergan Aesthetics- Irvine, CA

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loacation Irvine, California, United States Of America
loacation Irvine, Califo..........United States Of America
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Job DescriptionThe Director, HCP Skincare Marketing, leads the development and execution of integrated marketing strategies focused on health care providers for SkinMedica, Diamond Glow & Diamond Glow Serums, and Latisse. This leadership role will champion customer marketing strategy and asset development, business model execution and field team support, provider-focused campaigns and promotions (including capital and pricing strategies), future label updates and expansions, HCP Council and Flagship implementation, HCP merchandising, sales force connectivity and engagement, HCP social content, and market opportunities for evolving skincare customer and consumer needs. The Director partners cross-functionally to ensure flawless execution, compliance, provider engagement, and measurable impact on brand and business performance.Key Responsibilities:Create and execute strategic, provider-centric marketing plans that drive engagement and business growth for SkinMedica, Diamond Glow & Diamond Glow Serums, and Latisse through the HCP channel.Lead specific brand anchors and provide support throughout the brand planning process. Drive key strategic imperatives and accompanying metrics and tactics to ensure sales and marketing alignment on priorities for the year.Lead the development of HCP-targeted assets, messaging, programs, and educational content aligned to business objectives and field needs.Manage and lead a team of direct reports, fostering talent development and growth, while ensuring accountability for objectives and deliverables.Oversight of agency relationships and effective management of the marketing budget.Guide the implementation of the business model, providing strong support and communication to field sales teams and ensuring alignment across commercial functions.Plan and lead provider-focused promotional campaigns, launches, and capital pricing initiatives to drive consideration, trial, and conversion.Drive connectivity and engagement between the brand and the sales force, delivering strategic tools, training, resources, and agile communications to support field impact.Lead pricing strategy, HCP promotions, and offer management—collaborating with sales, finance —in service of business growth and provider value.Analyze and execute market opportunities within the medical weight loss space, including provider-focused programs to expand penetration and impact.Ensure excellence in execution and compliance by fostering strong partnerships with Medical Affairs, Legal, Regulatory, and Compliance.Monitor performance and KPIs, leveraging insights and field feedback to optimize initiatives and drive continuous improvement.

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