Lifecycle Marketing Manager job opportunity at DeleteMe.



Date2025-05-15 bot
DeleteMe Lifecycle Marketing Manager
Experience: 6-years
Pattern: Full-time
apply Apply Now
Salary:
Status:

Job

Copy Link Report
degreeAssociate
loacation United States, United States Of America
loacation United States....United States Of America
Auto GPT Summarize Enabled

<p><strong style="font-size: 16px;">About DeleteMe:&nbsp;<br><br></strong></p> <p><span style="font-size: 16px;">DeleteMe is the leader in proactive privacy protection. </span><strong style="font-size: 16px;">We help security teams reduce their human attack surface</strong><span style="font-size: 16px;"> by continuously monitoring and removing exposed personal data (PII) from the open web — the very data threat actors use to launch social engineering, phishing, Gen-AI deepfake, doxxing campaigns, physical threats, and identity fraud. </span></p> <p>&nbsp;</p> <p><span style="font-size: 16px;">Operating as a fast-paced, global SaaS company, DeleteMe serves both consumers and enterprises. DeleteMe has completed over 100 million opt-out removals, helping customers reduce risks associated with identity theft, spam, doxxing, and other cybersecurity threats. We deliver detailed privacy reports, continuous monitoring, and expert support to ensure ongoing protection.</span></p> <p>&nbsp;</p> <p><span style="font-size: 16px;">DeleteMe acts as a </span><strong style="font-size: 16px;">scalable, managed defense layer</strong><span style="font-size: 16px;"> for your most vulnerable attack vector: your people. That’s why </span><strong style="font-size: 16px;">30% of the Fortune 100</strong><span style="font-size: 16px;">, top tech firms, major banks, federal agencies, and U.S. states rely on DeleteMe to protect their workforce.</span></p> <p>&nbsp;</p> <p><span style="font-size: 16px;">DeleteMe is led by a passionate and experienced team and driven by a powerful mission to empower consumers with privacy.</span></p>\n<p></p><p><br></p><b>Job Summary:</b><div> <div><span style="font-size: 16px;">We’re looking for a </span><strong style="font-size: 16px;">Lifecycle Marketing Manager</strong><span style="font-size: 16px;"> to lead our consumer retention and engagement programs across the full customer lifecycle. This role goes beyond managing emails—it’s about building a product-integrated lifecycle engine that drives real behavioral change: more usage, more upgrades, and higher retention.</span></div> <div><span style="font-size: 16px;"><br>You’ll work closely with Product, Engineering, and Data teams to create high-impact lifecycle touchpoints, tackle churn with precision, and ensure that our messaging not only reaches the inbox—but drives action.</span></div> <div><span style="font-size: 16px;"><br>This is a strategic, hands-on role for someone who thrives at the intersection of marketing and product.&nbsp;</span></div> </div><p><br></p><b>Job Responsibilities:</b><ul> <li><span style="font-size: 16px;">Own lifecycle strategy and execution from onboarding through retention, expansion, and winback across channels like email, in-app, push, and SMS.</span></li> <li><span style="font-size: 16px;">Partner closely with Product and Engineering to define and implement user-level triggers, event tracking, and product experiments tied to lifecycle outcomes.</span></li> <li><span style="font-size: 16px;">Deeply understand the customer journey to identify friction points, design solutions, and communicate value throughout the member experience.</span></li> <li><span style="font-size: 16px;">Improve email deliverability and performance, ensuring campaigns follow best practices, maintain sender reputation, and meet compliance standards.</span></li> <li><span style="font-size: 16px;">Develop advanced segmentation and personalization strategies to ensure the right message reaches the right user at the right time.</span></li> <li><span style="font-size: 16px;">Design upsell and expansion programs for converting users to annual plans, multi-seat subscriptions, and higher-value tiers.</span></li> <li><span style="font-size: 16px;">Run rigorous experimentation and reporting, using A/B testing and lift analysis to optimize conversion, engagement, and retention.</span></li> <li><span style="font-size: 16px;">Collaborate with Customer Support and CX to proactively address pain points and reduce ticket volume through smart lifecycle interventions.</span></li> <li><span style="font-size: 16px;">Report on lifecycle KPIs and build dashboards to track performance over time.</span></li> </ul><p><br></p><b>Job Requirements:</b><div> <ul> <li><span style="font-size: 16px;">Minimum of 6+ years of experience in lifecycle marketing, retention, or product-led growth roles—preferably in consumer SaaS or subscription businesses.</span></li> <li><span style="font-size: 16px;">Strong track record of working cross-functionally with Product and Engineering to build personalized, product-integrated marketing.</span></li> <li><span style="font-size: 16px;">Deep knowledge of email deliverability best practices, authentication protocols (SPF, DKIM, DMARC), and compliance (CAN-SPAM, GDPR).</span></li> <li><span style="font-size: 16px;">Experience managing customer journeys in tools like Braze, Iterable,&nbsp;</span><a rel="noopener noreferrer" href="http://Customer.io" style="font-size: 16px;" class="postings-link">Customer.io</a><span style="font-size: 16px;">, or similar.</span></li> <li><span style="font-size: 16px;">Data-savvy with strong command of segmentation, cohort analysis, experimentation, and SQL (or a willingness to get scrappy).</span></li> <li><span style="font-size: 16px;">Exceptional communicator and project manager with a bias for action.</span></li> <li><span style="font-size: 16px;">Passion for online privacy, consumer protection, and making the web safer for everyone.</span></li> <li><span style="font-size: 16px;">This role&nbsp;</span><strong style="font-size: 16px;">may</strong><span style="font-size: 16px;"> require occasional domestic and international travel. All standard travel expenses will be covered in accordance with the company's travel reimbursement policy.</span></li> </ul> </div><p><br></p><b>What We Offer:</b><div> <ul> <li><span style="font-size: 16px;">Comprehensive health benefits - Medical, Vision, Dental&nbsp;</span></li> <li><span style="font-size: 16px;">Flexible work schedule</span></li> <li><span style="font-size: 16px;">Generous 401k matching up to 6%</span></li> <li><span style="font-size: 16px;">20 days paid time off</span></li> <li><span style="font-size: 16px;">15 sick days</span></li> <li><span style="font-size: 16px;">12 company-paid holidays</span></li> <li><span style="font-size: 16px;">Childcare expense reimbursement</span></li> <li><span style="font-size: 16px;">Fitness and cell phone reimbursement</span></li> <li><span style="font-size: 16px;">Birthday time off</span></li> </ul> </div><p><br></p><p></p>\n

Other Ai Matches

Lifecycle Marketing Manager Applicants are expected to have a solid experience in handling Job related tasks
Score Advisor Applicants are expected to have a solid experience in handling Job related tasks
Privacy Advisor Applicants are expected to have a solid experience in handling Job related tasks
Product Manager, Cybersecurity Applicants are expected to have a solid experience in handling Cybersecurity related tasks