Director, Product Utilization & Revenue Growth job opportunity at Nielsen.

Home Jobs In United States Tag: Product Utilization & Revenue Growth Director, Product Utilization & Revenue Growth position at Nielsen


Date2026-04-27T22:36:03.666Z bot
Nielsen Director, Product Utilization & Revenue Growth
Experience: General
Pattern: Full-time
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Product Utilization & Revenue Growth

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degreeAssociate
loacation New York, New York, United States
loacation New York, New ..........United States
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Job DescriptionDrive incremental revenue and product adoption by ensuring consistent activation and utilization of Nielsen’s consumption-based offerings (e.g., Nielsen ONE Ads, Nielsen ONE Outcomes).Partner with clients and internal cross functional teams across account management and customer success to plan, monitor, increase, and optimize campaign measurement usage.Serve as the commercial bridge between client campaign teams, product and technical support to provide client feedback to improve product features.Responsible for identifying and delivering key insights to demonstrate client ROI.ResponsibilitiesLead a team of Consumption Product Sales associates who serve as the primary point of contact for campaign activation and measurement execution across existing client accounts.Identify and propose new studies and campaigns to utilize Nielsen ONE Ads and other consumption-based products.Maintain a consultative relationship focused on linking product usage to tangible business outcomes.Collaborate with client and cross functional teams to define campaign tracking schedules, KPIs, and reporting cadences.Performance & Operational ExcellenceMonitor product utilization data to identify activation trends, cross-sell opportunities, and at-risk clients.Forecast consumption revenue based on campaign volume and client planning cycles.Collaborate with Account Management to align consumption targets with client budgets and renewal schedules.Standardize playbooks for campaign activation and ROI storytelling across verticals.Cross Functional CollaborationShare feedback with Product and Engineering teams to optimize workflows and improve automation.Partner with Account Executive to coordinate campaign planning and performance insights for executive stakeholders.Work with Marketing to surface success stories and quantify campaign impact.Liaise with Customer Support and Product Specialists to troubleshoot campaign setup or delivery issues. Identify underutilization risks and proactively propose upsell opportunities or campaign extensions.Deliver usage, insights and performance reviews demonstrating value delivered per campaign or quarter.Train client stakeholders on product workflows, dashboards, and best practices.

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