Senior Marketing Manager, ABM Execution & Campaign Operations job opportunity at Candescent.

Home Jobs In United States of America Tag: ABM Execution & Campaign Operations Senior Marketing Manager, ABM Execution & Campaign Operations position at Candescent


DatePosted 20 Days Ago bot
Candescent Senior Marketing Manager, ABM Execution & Campaign Operations
Experience: 15-years
Pattern: Full time
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ABM Execution & Campaign Operations

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degreeAssociate
loacation US - Georgia - Atlanta Office, United States of America
loacation US - Georgia -..........United States of America
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Candescent is a forward-thinking technology company transforming how financial institutions deliver Intelligent Banking experiences. We unite digital banking, account opening, and branch solutions that power and connect digital banking, account opening, and branch solutions—creating seamless engagement across digital, remote, and in-person channels. Our Experience-Led, Intelligence-Driven approach combines human-centered design with data, automation, and cloud-based innovation. Built on an API-first architecture, our extensible ecosystem enables institutions to adapt quickly, integrate easily, and unlock new opportunities for growth—turning every customer interaction into a moment of clarity, confidence, and connection. Senior Marketing Manager, ABM Execution & Campaign Operations   The Opportunity   We are   seeking   a highly organized, execution-focused Senior Marketing Manager to serve as the operational engine behind our Account-Based Marketing (ABM) and integrated campaign strategy.   This role will act as a strategic partner and right hand to the Director of ABM, translating ABM strategy into coordinated, high-impact campaigns across channels. You will own campaign execution, timelines, and cross-functional coordination—ensuring programs   move   from concept to launch efficiently and effectively.   This is an ideal role for a marketer who thrives in turning strategy into action, enjoys managing multiple moving pieces, and takes pride in delivering polished, on-time campaigns that drive   pipeline .     What   You’ll   Do   Campaign Execution & Orchestration   Execute ABM and integrated marketing campaigns across digital and offline channels (email, paid, web, events, direct mail, social)    Translate ABM strategy into actionable campaign plans with clear   deliverables   and timelines    Manage campaign calendars and ensure consistent execution across programs    Project Management & Coordination   Serve as the central hub for campaign execution—tracking milestones, dependencies, and deliverables    Partner closely with internal stakeholders (Product Marketing, Digital, Field Marketing) to move campaigns forward    Coordinate with external agencies and vendors to ensure   timely   and high-quality output    ABM Program Support   Support execution of 1:1,   1:few , and   1:many   ABM programs    Help operationalize targeting, segmentation, and account engagement tactics    Ensure campaigns align to defined ICPs, account priorities, and sales objectives    Content & Asset Development   Develop and/or adapt light campaign content (emails, landing page copy, social posts)    Create or manage simple campaign visuals and assets (presentations, one-pagers, light graphics)    Ensure messaging consistency across touchpoints    Campaign Operations & Optimization   Track campaign performance and support reporting efforts    Maintain campaign documentation, workflows, and processes    Identify   opportunities to improve execution efficiency and campaign effectiveness      What You Bring   10-15   years of B2B marketing experience, preferably in ABM, demand gen, or integrated campaigns    Strong campaign execution skills with the ability to manage multiple programs simultaneously    Excellent project management and organizational skills (this is critical)    Experience working with agencies and cross-functional teams    Comfortable with light content creation and basic design (or tools like Canva, PowerPoint, etc.)    Familiarity with marketing automation, CRM, and ABM platforms    Detail-oriented with a bias for action and follow-through      How This Role Partners with the Director of ABM   Director (You):   Strategy, platform optimization, innovation, executive alignment, external networking    This Role:   Execution, orchestration, timelines, asset delivery, campaign consistency      Success Looks Like   Campaigns launch on time and run smoothly across channels    ABM programs are consistently executed with high quality    Stakeholders feel informed, aligned, and supported    Agency and internal teams   operate   efficiently   under clear   direction    The Director of ABM is freed up to focus on strategic growth and platform optimization   Statement to Third Party Agencies To ALL recruitment agencies: Candescent only accepts resumes from agencies on the preferred supplier list. Please do not forward resumes to our applicant tracking system, Candescent employees, or any Candescent facility. Candescent is not responsible for any fees or charges associated with unsolicited resumes.

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