Manager - Cards Product Management & Acquisition job opportunity at Hong Leong Bank.

Home Jobs In Malaysia Tag: Job Manager - Cards Product Management & Acquisition position at Hong Leong Bank


DatePosted 30+ Days Ago bot
Hong Leong Bank Manager - Cards Product Management & Acquisition
Experience: General
Pattern: Full time
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degreeGeneral
loacation HLT-Hong Leong Tower, Malaysia
loacation HLT-Hong Leong..........Malaysia
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If you are looking to excel and make a difference, take a closer look at us… This role will be responsible in the development and growth of the issuing payments products. Particularly on credit cards under the segment of mass. Credit Cards acquisition - Conceptualize and launch high-impact acquisition campaigns to drive New-To-Card credit card growth. Monitor and optimize revenue drivers, manage cost-per-acquisition (CPA), and implement strategies to ensure sustainable portfolio profitability across mass segments. Design and execute end-to-end acquisition flows across all bankwide sales channels (Online, Branch, Direct Sales, Cross-sell and Telemarketing). Focus on seamless, digital-first onboarding experiences that align with modern consumer behavior. Develop and manage data-driven retention programs to minimize attrition. Analyze cardholder behavior to proactively offer value-added services that enhance customer "stickiness." Lead the development and maintenance of all product documentation (PDS, T&Cs, Internal SOP/Policies). Ensure absolute alignment with internal risk standards and BNM guidelines to facilitate smooth product launches/initiatives and audits. Collaborate within an Agile environment to champion digital enhancements. Work closely with IT and Digital teams to transition legacy processes into frictionless mobile/web experiences. About Hong Leong Bank We are a leading financial institution in Malaysia backed by a century of entrepreneurial heritage. Providing comprehensive financial services guided by a Digital-at-the-Core ethos has earned us industry recognition and accolades for our innovative approach in making banking simpler and more effortless for our customers. Our digital and physical offerings span across a vast nationwide network in Malaysia, strengthened with an expanding regional presence in Singapore, Hong Kong, Vietnam, Cambodia, and China. We seek to strike a balance between diversity, inclusion and merit to achieve our  mission of infusing diversity in thinking and skillsets into our organisation.  Candidates  are assessed based on merit and potential, in line with our mission to attract and recruit the best talent available.  Expanding on our “Digital at the Core” ethos, we are progressively digitising the employee journey and experience to provide a strong foundation for our people to drive life-long learning, achieve their career aspirations and grow talent from within our organisation. Realise your full potential at Hong Leong Bank by applying now.

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