Content Specialist job opportunity at Caseware.



Date2026-05-06 bot
Caseware Content Specialist
Experience: Highly Experienced
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loacation Toronto, ON, Canada
loacation Toronto, ON....Canada
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<p><span style="font-size: 16px">Caseware is one of Canada's original Fintech companies, having led the global audit and accounting software industry for over 30 years, with more than 500,000 users across 130 countries and available in 16 different languages. While you might not have heard of us (yet) over 36,000 accounting and audit professionals list Caseware as a skill on their LinkedIn profiles!</span></p><p><br></p><p> </p><p data-start="70" data-end="198">We’re looking for a <strong>Content Specialist </strong>who thrives at the intersection of creativity, storytelling, and AI-powered efficiency.</p> <p data-start="200" data-end="504">This role focuses on creating high-impact, short-form content that drives engagement and action, including campaign emails, ad copy, website messaging, and digital experiences. You’ll play a key role in bringing our brand and campaigns to life through clear, compelling, and conversion-focused writing.</p> <p data-start="506" data-end="708">This is an exciting opportunity for a creative writer and modern content creator who understands how to blend human insight with AI tools to produce smarter, faster, and more effective content at scale.</p> <p><span style="color: #000000;"><strong style="font-size: 16px;">❗This is a new role.</strong></span></p> <p><span style="color: #000000;"><strong style="font-size: 16px;">❗</strong><span style="font-size: 16px;"><strong>This is a full-time, permanent position.&nbsp;</strong></span></span></p> <p><span style="font-size: 16px; color: #000000;">📍<strong>This&nbsp;is&nbsp;a&nbsp;hybrid&nbsp;role,&nbsp;requiring&nbsp;the&nbsp;successful&nbsp;candidate&nbsp;to&nbsp;work&nbsp;three&nbsp;days&nbsp;a&nbsp;week at our&nbsp;Toronto office &nbsp;(351&nbsp;King&nbsp;St&nbsp;E,&nbsp;Toronto,&nbsp;ON).</strong></span></p> <p></p>\n<p></p><p><br></p><b>What you will be doing:</b><p data-start="140" data-end="173"><strong data-start="140" data-end="171">Short-Form Content Creation</strong></p> <ul data-start="174" data-end="526"> <li data-section-id="wnfcxc" data-start="174" data-end="341">Write compelling, high-performing copy for: <ul data-start="224" data-end="341"> <li data-section-id="16m9hgp" data-start="224" data-end="243">Campaign emails</li> <li data-section-id="5zp4s6" data-start="246" data-end="270">Paid and organic ads</li> <li data-section-id="1tva333" data-start="273" data-end="308">Website pages and landing pages</li> <li data-section-id="1ripycr" data-start="311" data-end="341">Social and digital content</li> </ul> </li> <li data-section-id="1me8ix6" data-start="342" data-end="430">Craft clear, engaging messaging that aligns with brand voice and campaign objectives</li> <li data-section-id="1wnw3z9" data-start="431" data-end="526">Translate complex ideas into simple, impactful content that resonates with target audiences</li> </ul> <p data-start="528" data-end="561"><strong data-start="528" data-end="559">Campaign &amp; Conversion Focus</strong></p> <ul data-start="562" data-end="812"> <li data-section-id="1ojqcoc" data-start="562" data-end="662">Partner with Demand Generation, Product Marketing, and Brand teams to support campaign execution</li> <li data-section-id="3s1v35" data-start="663" data-end="744">Develop content optimized for engagement, click-through rates, and conversion</li> <li data-section-id="1an1x6j" data-start="745" data-end="812">Continuously refine messaging based on performance and insights</li> </ul> <p data-start="814" data-end="846"><strong data-start="814" data-end="844">AI-Driven Content Creation</strong></p> <ul data-start="847" data-end="1111"> <li data-section-id="194lhwd" data-start="847" data-end="921">Leverage AI tools to enhance ideation, writing, and content production</li> <li data-section-id="1i8txlp" data-start="922" data-end="1006">Use AI to improve speed, scalability, and personalization across content outputs</li> <li data-section-id="kr5fuj" data-start="1007" data-end="1111">Experiment with new tools and approaches to continuously evolve how content is created and delivered</li> </ul> <p data-start="1113" data-end="1145"><strong data-start="1113" data-end="1143">Performance &amp; Optimization</strong></p> <ul data-start="1146" data-end="1376"> <li data-section-id="yq49wt" data-start="1146" data-end="1223">Analyze content performance and apply learnings to improve future outputs</li> <li data-section-id="q5mhw8" data-start="1224" data-end="1288">Test variations of messaging and formats to optimize results</li> <li data-section-id="4j98qa" data-start="1289" data-end="1376">Collaborate with analytics and marketing teams to align content with business goals</li> </ul> <p data-start="1113" data-end="1145"><strong data-start="1113" data-end="1143"><strong data-start="1378" data-end="1407">Long-Form Content Support</strong></strong></p> <ul data-start="1146" data-end="1376"> <li data-section-id="461oto" data-start="1410" data-end="1487">Contribute to blog posts, articles, and other long-form content as needed</li> <li data-section-id="18ohrx3" data-start="1488" data-end="1578">Support content repurposing, turning long-form content into engaging short-form assets</li> <li data-section-id="1thui3q" data-start="1579" data-end="1643">Ensure consistency in voice and messaging across all formats</li> </ul><p><br></p><b>What You Bring</b><div> <ul data-start="169" data-end="662"> <li data-section-id="106t5du" data-start="169" data-end="252">3–5 years of experience in content marketing, copywriting, or digital marketing</li> <li data-section-id="cn1253" data-start="253" data-end="344">Strong writing and storytelling skills, with a focus on short-form, high-impact content</li> <li data-section-id="x6z6dk" data-start="345" data-end="418">Experience writing for digital channels (email, ads, web, and social)</li> <li data-section-id="oql2b9" data-start="419" data-end="512">Familiarity with AI tools for content creation, and a willingness to experiment and learn</li> <li data-section-id="1f7ah2e" data-start="513" data-end="587">Ability to balance creativity with performance and business objectives</li> <li data-section-id="qzbty3" data-start="588" data-end="662">Strong attention to detail and the ability to manage multiple projects</li> </ul> </div><p><br></p><b>What Sets You Apart</b><ul data-start="184" data-end="555"> <li data-section-id="1pcpgjd" data-start="184" data-end="273">You are a creative thinker and storyteller who knows how to capture attention quickly</li> <li data-section-id="y05o7g" data-start="274" data-end="337">You understand how to write for both humans and performance</li> <li data-section-id="1qehcqo" data-start="338" data-end="403">You embrace AI as a tool to enhance creativity and efficiency</li> <li data-section-id="1depk7m" data-start="404" data-end="486">You are curious, adaptable, and excited by the future of content and marketing</li> <li data-section-id="d4es1z" data-start="487" data-end="555">You bring energy, ideas, and a collaborative mindset to the team</li> </ul><p><br></p><p></p>\n<p> </p><p><strong style="font-size: 16px;">Salary Range:&nbsp;</strong><span style="font-size: 16px;">&nbsp;</span></p> <p><span style="font-size: 16px;">&nbsp;</span></p> <p><span style="font-size: 16px;">The annual base salary for this position is between&nbsp;</span><strong style="font-size: 16px;">$70,000 CAD </strong><span style="font-size: 16px;">and</span><strong style="font-size: 16px;"> $80,000 CAD</strong><span style="font-size: 16px;">&nbsp;per year.&nbsp;</span></p> <p><span style="font-size: 16px;">&nbsp;</span></p> <p><span style="font-size: 16px;">This role is also eligible for discretionary bonus and/or commission, as well as other benefits. Actual pay within the listed range will be&nbsp;determined&nbsp;based on factors such as transferable skills, relevant experience, market conditions, and primary work location. The posted range is subject to change and may be updated periodically.&nbsp;</span></p> <p></p><p><br></p><p><b><span style="font-size: 16px">What's in it for you:</span></b></p><p><br></p><p><b><span style="font-size: 16px">▪️Innovation is at our core.</span></b><span style="font-size: 16px"> We work with cutting-edge technology in accounting and financial reporting, constantly pushing the boundaries to create impactful software solutions.&nbsp;</span></p><p><b><span style="font-size: 16px">▪️We are committed to a collaborative culture,</span></b><span style="font-size: 16px"> where your ideas are valued, and knowledge sharing is encouraged within a supportive, inclusive team.&nbsp;</span></p><p><b><span style="font-size: 16px">▪️Work-life balance is important to us.</span></b><span style="font-size: 16px"> We offer flexible work options, remote opportunities, and generous time-off policies to ensure a healthy work-life balance.&nbsp;</span></p><p><b><span style="font-size: 16px">▪️We offer competitive compensation,</span></b><span style="font-size: 16px"> including a competitive salary and comprehensive benefits such as health insurance and retirement plans.&nbsp;</span></p><p><b><span style="font-size: 16px">▪️We are driven by impactful work</span></b><span style="font-size: 16px">. Your contributions directly affect how our clients manage financial processes and drive their success.&nbsp;</span></p><p><b><span style="font-size: 16px">▪️Recognition and rewards matter to us</span></b><span style="font-size: 16px">. We celebrate hard work through recognition programs, performance bonuses, and opportunities for career growth.&nbsp;</span></p><p><b><span style="font-size: 16px">▪️We embrace global opportunities</span></b><span style="font-size: 16px">. Work on international projects and collaborate with a diverse, global team.&nbsp;</span></p><p><br></p><p><b><span style="font-size: 16px">About Caseware:</span></b></p><p><span style="font-size: 16px">Caseware's cutting-edge software products are meticulously designed for accounting firms, corporations, and governments.&nbsp;Our teams are continually collaborating, innovating, and building upon our existing suite of products. With a customer-focused mindset, we are building technology that is shaping what the future of audits, financial reporting, and financial data analytics will look like.</span></p><p><br></p><p><span style="font-size: 16px">With a recent strategic investment from Hg Capital in 2020, Caseware is now in its next major growth phase as we double down on the people and products that have made Caseware so successful to date.</span></p><p><br></p><p><span style="font-size: 16px">One of Caseware's core values is Many Voices, One Team and with that in mind, we're dedicated to building teams as diverse as our customers in an equitable and inclusive way. We welcome and encourage candidates of all backgrounds to apply. Should you require accommodations or have any questions at any point during the application or interview process, please e-mail our People Operations team at talent@caseware.com.</span></p><p><br></p><p><b style="font-size: 16px">AI Usage:</b></p><p><span style="font-size: 12pt">The recruitment process may use AI assisted tools but not for candidate screening or assessment. All final hiring decisions are made by humans to ensure fairness, transparency, and oversight.</span><span style="font-size: 10.5pt">&nbsp;</span></p><p><br></p><p><b><span style="font-size: 16px">Background Check:</span></b></p><p><span style="font-size: 16px">Any candidates successful in obtaining an offer for a position will need to successfully complete a background check through </span><span class="postings-link"><span style="font-size: 16px">Certn.co</span></span><span style="font-size: 16px"> which typically includes an Identity Verification and Criminal Record Check. Executives and Senior Managers will undergo a Soft Credit Check as well. Candidates residing&nbsp;in the Netherlands and Germany are excluded from undergoing background checks via Certn.co&nbsp;</span></p><p><br></p><p><b><span style="font-size: 16px">Security and Fraud:</span></b></p><p><i><span style="font-size: 16px">Caseware takes the security of candidates seriously. All legitimate communication from us will come from email addresses ending in @caseware.com and our open positions are always listed on reputable job boards and on our website https://jobs.lever.co/caseware. We will NEVER ask for payment or financial information from you. If you receive an unsolicited job offer, proceed with extreme caution.&nbsp;&nbsp;&nbsp;</span></i></p>

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